El Segundo, California

Internet Brands


FitDay is an online diet journal or food diary.


1 History
2 Features
3 Awards
4 References
5 External links

FitDay began as a personal computer software application written by two Boston programming entrepreneurs, Jim and Russ Determan (brothers), in 2002.[1] Subsequently, they launched an internet version of the software on the domain Internet Brands acquired FitDay in 2008, though the original programmers continue to lead development of the site.[2] The site operates in Internet Brands’ Health category along with health-focused sites such as 3FatChicks,, and[3]
The purpose of the website and the software is to track calorie consumption, calorie burning, weight loss goals, and various aspects of physical fitness. By entering all food and beverage consumption into the site, users maintain a food diary that tracks variables such as calorie, fat, carbohydrate, mineral, and vitamin intake. The site contains an extensive nutritional values database, and also provides for the tracking physical activity. FitDay Dietitian service was launched in December 2012 contenting members journals to a registered dietitian.
FitDay also offers an affiliate program wherein one can generate revenue by posting links of Fitday’s top selling diet and fitness software on his website. Every time someone clicks on one of the links and purchases FitDay, Fitday will pay the referral. The FitDay affiliate program is hosted with, a leading affiliate management site.[4]

The readers of Lifehacker named FitDay one of the “five best weight-management tools” in 2009.[5]
PC World chose FitDay as a top fitness site in 2008.[6]


^ “Fitness Goes Hi-Tech to Help Americans Lose Weight”. Voice of America. 
^ “FitDay acquired by Internet Brands”. BusinessWeek. 
^ “Internet Brands Launches Health Vertical With Two Acquisitions”. Marketwire. 
^ “Fitness Goes Hi-Tech to Help Americans Lose Weight”. Diets in Review. 
^ “Five Best Weight-Management Tools”. Lifehacker. 2009-10-04. Retrieved 2008-10-01. 
^ “100 Incredibly Useful and Interesting Web Sites”. PC World. Retrieved 2008-10-01. 

External links[edit]